California Launches Antitrust Investigation Into Google
California has officially joined 48 other states in launching an antitrust investigation into tech giant Google, according to a Politico report. This leaves Alabama as the only state not participating in the nationwide scrutiny of Google’s business practices.
Key Details of the Investigation
- The multi-state probe, initiated in September, focuses on Google’s dominance in:
- Online advertising
- Search engine market
- California’s specific focus areas remain undisclosed
- The investigation runs parallel to a Justice Department antitrust probe
Broader Tech Industry Scrutiny
Google isn’t alone facing regulatory challenges. Major tech companies under investigation for potential antitrust violations include:
- Microsoft
- Apple
- Amazon
Federal agencies including the Federal Trade Commission are examining acquisitions made by these companies between 2010-2019.
Historical Context
This isn’t California’s first antitrust action against Google:
- In 2011, California joined four other states and the FTC in investigating Google’s search practices
- The 2011 case closed in 2013 with a settlement
Official Statements
When contacted by TechCrunch:
- Google declined to comment
- California Attorney General Xavier Becerra’s office stated: “To protect its integrity, we do not comment on a potential or ongoing investigation”
What’s Next?
Legal experts anticipate these investigations may lead to:
- Significant antitrust lawsuits
- Potential restructuring of Google’s business operations
- Broader implications for tech industry regulations
The outcome could reshape the digital landscape as regulators worldwide increase scrutiny of big tech’s market dominance.
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