Cloud9 Attracts High-Profile Investors in Latest Funding Round
Esports Organization Gains Support from Sports Legends & Tech Titans
Leading esports franchise Cloud9 has successfully closed a seed funding round with participation from an impressive roster of investors, including NFL Hall of Famer Joe Montana and Alexis Ohanian, Reddit cofounder. While the exact amount remains undisclosed, this investment signals strong confidence in Cloud9’s position within the rapidly growing esports industry.
Key Investors Backing Cloud9
The funding round attracted notable figures across multiple industries:
- Sports Legends: Joe Montana (Liquid 2 Ventures), Hunter Pence (SF Giants), Andrew Bogut (NBA)
- Tech Entrepreneurs: Alexis Ohanian (Reddit), Min Kim & Rob Pardo (Bonfire Studios)
- Venture Capitalists: Signia Venture Partners, Founders Fund partners
- Entertainment Industry: United Talent Agency, Dodgers co-owner Todd Boehly
Strategic Growth in a Booming Market
Cloud9 plans to leverage this investment to:
- Expand its presence in competitive gaming
- Develop larger sponsorship opportunities
- Enhance player support systems
This move comes as the global esports market is projected to grow 41% to $696 million in 2017, according to industry analysts.
Leadership Perspectives
Jack Etienne, Cloud9 CEO, stated:
“We’ve assembled an exceptional group of investors to elevate Cloud9 to new heights. This funding enables us to grow while maintaining our commitment to player excellence.”
Alexis Ohanian shared his enthusiasm:
“Investing in Cloud9 fulfills my childhood dream of team ownership—just in the digital arena of esports.”
Joe Montana added:
“Cloud9 consistently competes at championship levels across multiple games. Their leadership fosters an environment where players can perform at their peak.”
Correction: Initial reports identified this as a Series A round, but Cloud9 has clarified it was actually a seed funding round.
Why This Matters for Esports
This high-profile investment demonstrates:
- Growing mainstream acceptance of esports
- Increasing crossover between traditional sports and competitive gaming
- Strong investor confidence in Cloud9’s business model
As esports continues its rapid expansion, established organizations like Cloud9 are well-positioned to capitalize on this momentum with support from influential backers.
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