Crisp Secures $12M Series A to Revolutionize Food Supply Chain Forecasting

AI-Powered Demand Forecasting Platform Gains Momentum

Crisp, the innovative demand forecasting platform transforming food industry supply chains, has successfully closed a $12 million Series A funding round. The investment was led by FirstMark Capital, with additional participation from Spring Capital and Swell Partners.

Solving Critical Supply Chain Challenges

Launched from beta in January 2020, Crisp addresses a fundamental pain point in the food industry:

• Data fragmentation: Previously, suppliers relied on disjointed spreadsheets compiled by multiple data scientists
• Limited visibility: Difficulty identifying demand patterns and supply chain anomalies
• Significant waste: Poor forecasting contributes to both revenue loss and food waste

How Crisp Transforms Supply Chain Management

The platform provides real-time data visualization by:

• Integrating with major ERP systems
• Aggregating historical sales data
• Analyzing multiple demand drivers including:
  • Seasonal trends
  • Holiday patterns
  • Price sensitivity
  • Marketing campaign impacts
  • Competitive landscape changes
  • Weather patterns

“Our goal is to create unified visibility across the entire food ecosystem,” explains CEO Are Traasdahl. “From brands to distributors to retailers, every participant can optimize their supply to meet actual demand.”

Rapid Expansion and Pandemic Adaptation

Since its beta launch, Crisp has:

• Expanded from food brands to retailers and distributors
• Broadened product coverage to include:
  • Beverages
  • Bakery items
  • CPG products
  • Flowers
  • Meat and poultry
• Achieved 80% customer growth

The COVID-19 pandemic presented both challenges and opportunities:

• Increased demand: Grocery sales surged while consumer behavior became unpredictable
• Operational complexity: Required manual tracking of regional lockdown variations

Building a Diverse Tech Company

Crisp demonstrates commitment to diversity with:

• 33 current employees (33% women, 15% people of color)
• Gender-balanced leadership (50% female management team)
• Plans for strategic hiring following funding

The Future of Food Supply Chains

As Traasdahl notes: “The pandemic accelerated data sharing across supply chains. Real-time visibility is no longer optional—it’s essential for business resilience.” With this new funding, Crisp is positioned to become the operating system for smarter, more sustainable food supply chains.

🚀 Technology Solutions & Recommendations

Enhance your tech capabilities with these cutting-edge products that complement the technological innovations discussed in this article:

🛍️ Featured Product 1: HKT – Wireless Charger

Image: Premium product showcase

Readers invested in efficiency (like Crisp’s users optimizing supply chains) will appreciate how HKT’s wireless charger streamlines daily tech needs—cutting cords and chaos, just as data-driven tools cut waste in logistics.

Just as Crisp brings clarity to food supply chains with smart forecasting, the HKT Wireless Charger simplifies your tech life with effortless power. This sleek, efficient charger eliminates the clutter of cables, delivering fast and reliable charging to keep your devices ready—because in a fast-moving world, staying powered shouldn’t be another complication.

Key Features:

• Fast wireless charging compatible with Qi-enabled devices
• Slim, space-saving design for home or office
• Overheating and overcharge protection for safety
• LED indicator to confirm charging status

🔗 View Product Details & Purchase

🛍️ Featured Product 2: HKG – Women’s V-Neck T-Shirt

Image: Premium product showcase

Readers interested in Crisp’s efficiency-driven solutions may appreciate a no-fuss, dependable wardrobe staple like the HKG V-Neck T-Shirt. Both products emphasize simplicity, reliability, and smart design—whether optimizing supply chains or everyday outfits.

Just as Crisp brings clarity to demand forecasting in the food supply chain, the HKG Women’s V-Neck T-Shirt delivers straightforward comfort and style for everyday wear. Made from soft, breathable cotton, this essential tee offers a flattering V-neck cut and versatile fit—perfect for layering or wearing solo. Like Crisp’s streamlined data approach, this top simplifies your wardrobe with reliable quality.

Key Features:

• Soft, breathable cotton fabric for all-day comfort
• Flattering V-neck design with a versatile fit
• Available in multiple colors to suit any style
• Machine washable for easy care

🔗 View Product Details & Purchase

🛍️ Featured Product 3: HND – Laundry Bag

Image: Premium product showcase

Readers interested in Crisp’s efficiency-driven solutions for supply chains will appreciate the HND Laundry Bag’s practical approach to simplifying everyday tasks. Both products emphasize organization and reducing waste—whether it’s excess inventory or misplaced laundry.

Just as Crisp brings clarity to supply chain forecasting, the HND Laundry Bag simplifies your laundry routine with smart organization. Made from durable, breathable fabric, this laundry bag keeps clothes sorted and fresh until wash day—no more lost socks or mystery piles. Its spacious design and sturdy handles make transport effortless, whether you’re doing laundry at home or heading to a shared facility.

Key Features:

• Durable, breathable fabric for long-lasting use
• Spacious design accommodates large loads
• Sturdy handles for easy carrying
• Keeps laundry sorted and odors at bay

🔗 View Product Details & Purchase

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