Building a Sales Team in a Post-Pandemic World: Expert Insights
In today’s rapidly evolving business landscape, traditional approaches to building companies—and sales teams—are being fundamentally reimagined. With economic uncertainty and shifting market dynamics, many startups face critical questions about when and how to invest in sales infrastructure.
The New Sales Paradigm
Key challenges modern businesses must address:
- Timing of sales team development: Is now the right moment for early-stage startups to invest in sales?
- Changing sales methodologies: How does remote work and digital transformation impact sales strategies?
- Economic uncertainty: Building teams that can adapt to fluctuating market conditions
At Disrupt SF 2020 (September 14-16), industry leaders Brian Ascher (Venrock), Jill Rowley (Salesforce alum), and Pete Kazanjy (Atrium) shared their expertise on navigating these challenges.
Meet the Sales Strategy Experts
Brian Ascher
- Partner at Venrock since 1998
- 20+ years experience guiding enterprise startups
- Specializes in organizational development for scaling companies
Jill Rowley
- Social selling pioneer and advisor
- Among first 100 employees at Salesforce
- 20-year track record in modern sales methodologies
Pete Kazanjy
- Serial entrepreneur (Talentbin, acquired by Monster)
- Founder of Atrium, a sales performance platform
- Expert in developing effective sales processes
Key Takeaways from the Discussion
The panel focused on critical strategies for:
- Building adaptable sales teams that thrive in uncertain economic conditions
- Digital-first sales approaches for remote and hybrid environments
- Scaling sales operations efficiently in early-stage companies
- Future-proofing sales strategies for post-pandemic business landscapes
Event Details
Disrupt SF 2020 took place at San Francisco’s Moscone Center, with virtual attendance options available. The conference featured cutting-edge discussions on building resilient businesses in challenging times.
Note: This content reflects pre-pandemic event planning. For current business strategies, consider how these insights apply to today’s hybrid work and economic environments.
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