Amazon has reached a major milestone in its sustainable logistics strategy with the delivery of its first fully electric, custom-built delivery vehicle. Developed in partnership with electric vehicle startup Rivian, this van marks a significant step toward Amazon’s goal of achieving carbon neutrality by 2040.
Innovative Features of Amazon’s Electric Delivery Van
While maintaining a familiar commercial van silhouette, the Rivian-designed vehicle boasts several cutting-edge features:
- Advanced Driver Assistance: Sensor-based highway driving and traffic assist technology
- 360-Degree Visibility: Exterior cameras feed to a digital display for enhanced safety
- Optimized Driver Space: Larger interior floor space for easier cabin access
- Improved Safety Lighting: Surround tail lights for better braking visibility
- Smart Cargo System: Integrated three-level shelving and bulkhead compartment
- Voice Integration: Built-in Alexa assistant for hands-free operation
The Amazon-Rivian Partnership: A $700 Million Bet
Amazon first invested in Rivian in 2019, leading a $700 million funding round for the EV manufacturer. The e-commerce giant solidified this partnership in September 2019 with an order for 100,000 custom electric delivery vans. Rivian continues to develop its consumer vehicle lineup alongside these commercial projects, with plans to launch electric SUVs in 2021.
Deployment Timeline and Production Plans
Amazon plans to deploy its electric fleet in phases:
- Initial Rollout: 10,000 vans on roads globally within two years
- Full Deployment: Complete 100,000-vehicle fleet by 2030
Rivian has begun pilot production at its Illinois factory, marking a crucial step toward mass production. The company remains on track to begin consumer vehicle deliveries in mid-2021.
This strategic move positions Amazon at the forefront of sustainable logistics, combining Rivian’s EV expertise with Amazon’s massive delivery network to create a cleaner future for package delivery.
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