Apple’s Potential Shift to In-House Power Chips Threatens Dialog Semiconductor
Key Developments
- Bankhaus Lampe downgrades Dialog to “sell” amid reports Apple is developing competing power management chips
- Dialog shares plummet 36% to a 7-month low following the analyst note
- Apple accounts for ~70% of Dialog’s revenue, making this a critical supplier relationship
Why This Matters
The Apple Factor
Apple appears to be following its familiar playbook of bringing key technologies in-house. Bankhaus Lampe analyst Karsten Iltgen reports:
- Apple has established power management design centers in Munich and California
- Approximately 80 engineers are working on proprietary power management integrated circuits (PMICs)
- Aggressive recruitment of top Dialog engineers in Munich (“They are poaching like crazy,” per a source)
Market Impact
- Dialog’s stock fell 23.7% to €36.39 during Tuesday trading
- The drop follows a similar 70% plunge by Imagination Technologies after Apple announced plans to replace its graphics chips
- Analyst Iltgen ranks 6th among 16 analysts covering Dialog with strong earnings estimate accuracy
Historical Context
This isn’t Dialog’s first challenge diversifying beyond Apple:
- 2014: Failed merger talks with Austrian sensor chip maker AMS AG
- 2015: Attempted Atmel acquisition derailed by Microchip’s higher bid
What’s Next
While Dialog declined to comment, the situation mirrors Apple’s previous component transitions:
- The company typically gives suppliers 12-24 months notice before phasing out components
- Complete transitions often happen over multiple product cycles
- 2019 appears to be the earliest potential replacement timeline
Industry Implications
The move signals Apple’s continued vertical integration strategy, potentially affecting other suppliers:
- Component makers may face increased pressure to diversify
- Investors will scrutinize other Apple-dependent companies
- Engineering talent wars in key tech hubs like Munich could intensify
Sources: Reuters reporting by Harro ten Wolde and Eric Auchard; analyst data from Thomson Reuters
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