Boomerang Launches $5/Month Streaming Service for Classic Cartoons
Time Warner’s Boomerang TV channel has expanded its offerings with a new streaming service dedicated to vintage cartoons. Priced at just $5 per month, the platform gives subscribers access to beloved classics like Bugs Bunny, The Smurfs, and Yogi Bear.
What’s Included in the Service?
- Launch Date: The service debuted in the U.S. on April 12, 2017, available on iOS, Android, and web browsers.
- Content Library: Initially featuring over 1,000 episodes, with new shows added weekly.
- Target Audience: While designed with kids in mind (complete with a “Grownups” button for parental controls), the service is also a nostalgic goldmine for adult cartoon enthusiasts.
Why This Matters
Boomerang’s streaming service enters a competitive market dominated by giants like Netflix, Hulu, and Amazon. However, its focus on vintage animation sets it apart, appealing to both younger viewers and older fans who grew up with these iconic shows.
Key Features:
- Affordable Pricing: At $5/month, it’s one of the most budget-friendly streaming options available.
- Exclusive Content: Access to rare and hard-to-find classic cartoons.
- Weekly Updates: Regular additions keep the library fresh and engaging.
The Bigger Picture
Boomerang’s move reflects a growing trend in niche streaming services, such as Filmstruck, which cater to specific audiences. By tapping into nostalgia and offering a curated selection of timeless cartoons, Boomerang carves out a unique space in the streaming landscape.
For now, the service is only available in the U.S., but its launch marks an exciting development for animation fans everywhere.
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