Epic Games CEO Slams Apple’s ‘Bitter Griping’ After EU’s $2B Antitrust Fine
The EU’s Landmark Decision Against Apple
Epic Games CEO Tim Sweeney didn’t hold back in his criticism of Apple following the European Commission’s historic €1.84 billion fine against the tech giant for anticompetitive practices. In a scathing post on X, Sweeney quipped:
“Denial is a river that flows through Cupertino!”
The fine stems from Apple’s anti-steering clauses that prevented Spotify and other music streaming services from directing iOS users to alternative payment options outside the App Store.
Apple’s Controversial Response
Responding to Apple’s announcement that it would appeal the decision, Sweeney added:
“Apple’s bitter griping simply describes their historic, pre-monopoly relationship with app makers: the device provides great APIs, and apps provide great features to attract users. Everyone profits together.”
This comment references Apple’s evolving App Store policies. While initially designed to boost iPhone sales through popular apps, Apple’s growing services business led to stricter monetization rules requiring in-app purchases—and Apple’s 30% commission.
Key Developments in Apple’s App Store Policies:
- 2022 Exception: Apple allowed “reader” apps to use external links, but maintained strict control over implementation
- Ongoing Commissions: Despite changes, Apple continues to enforce revenue-sharing models
- Developer Pushback: Many argue these policies stifle competition and innovation
The Broader Implications for Tech Regulation
The EU’s decision has significant ramifications beyond just Apple and Spotify:
- Market Impact: Apple’s stock dropped 3% following the ruling, erasing ~$80B in market value
- Regulatory Precedent: Sets a new standard for antitrust enforcement in digital markets
- Global Ripple Effects: May influence ongoing cases in other jurisdictions
Epic Games’ Ongoing Legal Battle
Sweeney has personal stakes in this fight. Epic Games:
- Successfully challenged Google’s app store practices in a jury trial
- Partially prevailed against Apple regarding anti-steering rules
- Continues to battle what it calls Apple’s “malicious compliance” with court orders
“EU finding of lawbreaking by Apple. In America, the issue is coming before the District Court in Epic v Apple,” Sweeney noted.
Industry Reactions and Next Steps
Spotify CEO Daniel Ek called the fine a “powerful message” but expressed skepticism about Apple’s willingness to comply fully. As regulators worldwide scrutinize Big Tech’s practices, this case may signal a new era of digital market enforcement.
What to Watch For:
- Apple’s appeal process in the EU
- Developments in Epic’s U.S. case against Apple
- Potential policy changes affecting all app developers
- Broader impacts on tech regulation globally
This landmark decision represents more than just a financial penalty—it’s a potential turning point in how digital platforms operate and compete.
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