Facebook’s status update box is getting a new feature called Lists, which begins rolling out today. This marks the first major update to the entry field since the launch of colored backgrounds just over a year ago. The purpose behind this new addition is to push Facebook users to share more personal updates on their profiles.
Users can now create their own lists with colored backgrounds and decorate them with emoji. Friends can copy each other’s lists to express opinions about the subject at hand. However, Lists are not yet broadly available as it is a slow global rollout starting today.
Facebook hopes that this new feature will help reverse the trend of declining personal content and younger users on their platform. The company has been developing features like these to appeal to younger audiences, such as buying the viral app tbh in October 2017 and quickly rolling out a Q&A feature similar to tbh’s.
Facebook did not give an ETA for when the rollout would complete, but Lists will begin appearing for some subset of users beginning today.
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