Lynda.com Appoints Tech Veteran Frits Habermann as CTO to Accelerate Growth
A Strategic Hire for Digital Learning Expansion
Online education pioneer Lynda.com has strengthened its leadership team with the appointment of Frits Habermann as Chief Technology Officer. The move signals the company’s ambitious plans to expand its mobile presence and global reach in the competitive e-learning market.
Habermann’s Impressive Tech Pedigree
Habermann joins Lynda.com with a remarkable track record:
- Former CTO and VP of Social Game Operations at PopCap Games (EA subsidiary)
- Led technical growth for hit franchises like Plants vs. Zombies and Bejeweled
- 20-year Adobe veteran where he helped develop industry-standard tools like InDesign
- Most recently served as Adobe’s VP of Core Technologies overseeing Photoshop, Acrobat, and Illustrator
His appointment follows PopCap’s restructuring in 2012, which included significant layoffs and office closures as the gaming industry shifted toward free-to-play models.
Why This Matters for Lynda.com
Habermann’s expertise comes at a pivotal moment for the online learning platform:
- Mobile Expansion: With his experience scaling PopCap’s mobile games, Habermann is well-positioned to enhance Lynda’s mobile learning experience
- Global Growth: The platform currently serves only English-speaking users, leaving significant international potential untapped
- Cloud Infrastructure: His technical leadership will help modernize Lynda’s backend systems for scalability
Lynda.com’s Established Market Position
Founded in the 1990s, Lynda.com has quietly built an impressive business:
- 1,500+ premium video tutorials taught by industry experts
- Over 1 million paying subscribers (as of 2012)
- $70 million in 2011 revenue — achieved without outside investment
- 300+ employees and professional production studios
While newer compe*****s like Udemy and Codecademy have emerged, Lynda.com maintains strength in professional software training, particularly for Adobe products. The platform released its 500th Adobe-focused course in 2012.
The Road Ahead for Online Learning
In a statement, Habermann emphasized his shared passion for education with Lynda’s founders, noting:
“I’m looking forward to expanding lynda.com’s technology platform to take advantage of the opportunities in mobile, social and international markets.”
Co-founder Lynda Weinman acknowledges the growing competition from platforms like Khan Academy, Coursera, and CreativeLive, but believes strategic expansion into mobile and global markets will be key to maintaining Lynda.com’s leadership position.
This executive appointment demonstrates Lynda.com’s commitment to evolving its technology infrastructure while staying true to its core mission of delivering high-quality professional education.
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