Rogers Launches BlackBerry 10 Reservations Amidst Anticipation
Canadian telecom giant Rogers has begun accepting reservations for BlackBerry 10 smartphones, as reported by BGR. This move comes alongside a wave of RIM updates, including a beta program for enterprise clients and confirmation of a January 30 launch event in New York City.
What We Know (And Don’t Know) About BlackBerry 10
While details remain scarce, here’s what’s confirmed:
- Touchscreen display: The device will feature a modern touch interface.
- LTE support: High-speed connectivity is a given.
- Early 2013 release: Shipping dates are still unspecified.
Pre-release software demos and leaked hardware images have fueled speculation, but Rogers’ reservation system is unique—customers are essentially signing up for an unknown device.
How the Reservation System Works
- No upfront cost: Reserve your spot without payment.
- Store pickup: Devices will ship to a Rogers store of your choice upon release.
- Demand gauge: Rogers aims to measure early interest in BB10.
Why This Matters
This unconventional pre-order strategy highlights RIM’s high-stakes bet on BB10 to revive its smartphone relevance. For early adopters, it’s a leap of faith—but one that could secure cutting-edge tech ahead of the crowd.
Will you reserve a BlackBerry 10 device sight unseen? Share your thoughts in the comments.
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