Microsoft Clarifies Xbox Music’s Future Amid Speculation
Following Microsoft’s recent earnings call, where CEO Satya Nadella mentioned plans to “streamline” the company’s music and video efforts, rumors swirled that Xbox Music—Microsoft’s Spotify compe*****—might be on the chopping block. However, Microsoft has since clarified that the service is here to stay, with significant improvements on the way.
Xbox Music Isn’t Going Anywhere
Joe Belfiore, a key Microsoft executive, took to Twitter to dispel the rumors, confirming that Xbox Music (and Xbox Video) remains a priority for the company:
“Don’t worry, no plan to drop Xbox Music/Video—my team builds these key scenarios for tablets, phones, PCs! And Xbox team does on console.”
— Joe Belfiore (@joebelfiore) July 23, 2014
Belfiore also teased an upcoming update, promising performance enhancements, bug fixes, and new features:
“In fact, we have one of our bigger/stronger Xbox Music updates just a couple weeks away…you’re gonna like it.”
— Joe Belfiore (@joebelfiore) July 23, 2014
A Rocky Road for Xbox Music
Xbox Music has faced its share of challenges, with users frequently reporting issues on platforms like the Windows Phone subreddit. Despite its struggles, Microsoft appears committed to refining the service rather than abandoning it.
Why Music Still Matters for Microsoft
With compe*****s like Spotify and Apple Music dominating the streaming landscape, Microsoft has two clear paths: acquire an established player or improve its in-house offering. For now, the company seems focused on the latter, ensuring Xbox Music remains a viable option for its ecosystem of devices—including Windows PCs, tablets, phones, and Xbox consoles.
What’s Next?
The upcoming update could be a turning point for Xbox Music, addressing long-standing performance issues and adding features to better compete with rivals. For Microsoft users invested in the platform, this signals a renewed effort to deliver a seamless music experience.
Image Credit: Flickr user The Community – Pop Culture Geek under CC BY 2.0
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