OpenAI’s Sora Video Generator Now Available for ChatGPT Pro and Plus Subscribers
Key Launch Details and Regional Restrictions
OpenAI has officially launched Sora, its groundbreaking AI video generator, for ChatGPT Pro and Plus subscribers—with one major exception: the service is currently unavailable in European Union countries and the UK. The announcement came during a Monday livestream where OpenAI revealed technical specifications and creative capabilities of its new tool.
What Sora Offers
- Video Length: Generates clips between 5-20 seconds
- Aspect Ratios: Supports multiple formats for diverse content needs
- Resolution Options: Ranges from 480p to 1080p
- Creative Tools: Includes Re-mix, Storyboard, Blend, Loop, and Re-cut features
“This early version of Sora will make mistakes—it’s not perfect, but it’s already at the point where we think it’s going to be really useful for augmenting human creativity,” said Will Peebles, OpenAI’s research lead on Sora.
Pricing and Credit System
Sora operates on a credit-based system, with costs varying by resolution and duration:
| Resolution | Credit Cost Range |
|---|---|
| 480p | 20-150 credits |
| 720p | 30-540 credits |
| 1080p | 100-2,000 credits |
Subscription Plans Include:
- ChatGPT Plus: 1,000 monthly credits (≈50 priority 720p videos)
- ChatGPT Pro: 10,000 monthly credits (≈500 priority 1080p videos) + unlimited relaxed videos
EU Exclusion and Regulatory Challenges
OpenAI CEO Sam Altman addressed the EU absence during the livestream: “We’re going to try our hardest to be able to launch [in Europe], but we don’t have any timing to share yet.” This follows a pattern—OpenAI’s Advanced Voice Mode also launched later in EU markets due to regulatory reviews.
Why the Delay?
- Strict EU data privacy regulations
- Additional compliance requirements
- Similar challenges faced by Meta and Microsoft with AI products
Early Impressions and Capacity Issues
Tech reviewer Marques Brownlee praised Sora’s ability to create multiple video variations from text prompts. However, users reported capacity issues shortly after launch, indicating strong demand.
Important Privacy Note
By default, OpenAI trains its models on new Sora videos. Users can opt out via:
Settings > Data Controls > Toggle off "Improve the model for everyone"
Looking Ahead
While Sora’s launch marks a significant advancement in AI-generated video, its EU exclusion highlights ongoing tensions between innovation and regulation in the AI space. OpenAI promises continued improvements and eventual wider availability.
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