Substack Expands Its Features with Livestreaming for All Publishers

Newsletter platform Substack has officially rolled out livestreaming capabilities to all publishers, marking a significant expansion of its content offerings. After a successful beta test in fall 2024, this feature is now available to creators of all sizes, enabling real-time engagement with audiences.

Key Features of Substack Livestreaming

  • Accessibility: Available to publishers with at least 10 free subscribers
  • Easy Setup: Initiate streams via the orange ‘+’ button on the homepage
  • Collaboration Tools: Invite guests to join your live sessions
  • Post-Stream Options: Automatic recording and AI-generated clips for repurposing content
  • Distribution: Share recordings via Notes for subscribers who missed the live event

Why This Matters for Content Creators

Substack’s move into livestreaming positions it as a more comprehensive platform for creator-audience interaction. This development comes at a strategic time, as:

  1. The platform continues evolving beyond its newsletter roots
  2. Many creators seek alternatives amid potential TikTok restrictions
  3. Audience demand for authentic, real-time content grows

How Substack’s Video Features Have Evolved

The platform has systematically expanded its video capabilities:

  • 2023: Introduced video uploads for posts
  • June 2024: Added video support for Chat feature
  • September 2024: Launched livestreaming beta for top creators
  • January 2025: Full rollout to all publishers

Getting Started with Substack Livestreams

For creators ready to leverage this new feature:

  1. Ensure you meet the 10-free-subscriber minimum
  2. Click the ‘+’ button on your Substack homepage
  3. Select “Live” and add your stream title
  4. Choose to go live solo or invite guests
  5. Engage with your audience in real-time

After your stream concludes, Substack automatically provides a recording and AI-generated clips, making content repurposing effortless. This feature enhancement demonstrates Substack’s commitment to becoming a more versatile platform for digital creators across media formats.


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