The Information reports that Amazon is working on building AI chips for its voice assistant, Alexa. These specialized chips would enable Alexa to parse information more quickly and provide answers in a faster manner. This development could potentially cultivate the behavior where users expect immediate responses from technology.

By creating customized chips specifically designed for inference, Amazon aims to make these calculations faster while also improving power efficiency. While this move makes sense in terms of enhancing speech recognition capabilities, it remains uncertain whether Amazon will fully support this initiative.

However, the report does suggest that Amazon may be working on AI chips for AWS as well, which would cater to machine training needs. Although this could make sense from a theoretical standpoint, it is unclear if Amazon will invest heavily in this project.

The article also briefly touches upon other companies experimenting with hardware solutions designed to tackle AI problems more efficiently while consuming less power or space. These include Graphcore and Cerebras Systems which are backed by significant investments and garnering attention for the Compute 2.0 movement.


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