Apple’s $20B Payout to iOS Developers: Half Earned in Just One Year

Apple App Store Revenue

The Rapid Growth of iOS Developer Earnings

Apple’s latest earnings call revealed a staggering milestone: over $20 billion paid to iOS developers since the App Store launched in 2008. What’s more remarkable is the accelerating pace of these payouts.

Key Findings:

  • $20 billion total paid to developers since 2008
  • Nearly half ($10 billion) earned in just the last 12 months
  • $5 billion paid in the most recent 6-month period (January-July 2014)

Comparing the App Economy Growth

The numbers reveal an exponential growth pattern:

  1. First 5 years (2008-2013): $15 billion paid to developers
  2. Next 6 months (2014): Additional $5 billion payout

For context, Google reported paying $5 billion to Android developers in their most recent annual period - matching what Apple paid in just half a year.

The Revenue Breakdown

Apple’s 30% platform fee translates to significant earnings:

  • Total App Store revenue: ~$28.57 billion
  • Apple’s share: ~$8.5 billion
  • Developer share: $20 billion (70% of total)

This data underscores the thriving iOS app ecosystem and its growing profitability for developers worldwide. The accelerated payout rate suggests increasing consumer spending on apps and in-app purchases, signaling strong momentum for the mobile app economy.


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