bMobilized Secures $2.5M Series A Funding Amid Rapid Growth
New York-based mobile web startup bMobilized has raised an additional $2.5 million in Series A funding, building on its earlier $1.5 million round in April 2012. The investment was led by existing backers, including Norway’s Alliance Venture, Investinor, and new participant Alden AS.
Why Investors Are Betting on bMobilized
According to Alden AS, the funding reflects bMobilized’s 400% customer growth since May 2012. While exact user numbers remain undisclosed, the company confirmed that its technology has converted over 200,000 websites to mobile-friendly versions in just six months.
From Oslo to New York: A Strategic Shift
Originally founded in Oslo, Norway, bMobilized relocated its 15-person team to New York in 2010 to tap into the city’s tech talent pool and target the U.S. small business market more effectively.
How bMobilized Stands Out in the Mobile Optimization Space
The platform competes with rivals like DudaMobile (a Google partner offering free tools under the GoMo initiative). Key features include:
- Automatic sync between desktop and mobile sites
- Customizable templates and widgets
- Proprietary ACI technology (300+ algorithms for instant conversion)
bMobilized claims it can convert a desktop site to mobile in under 30 seconds—a major selling point for time-strapped businesses.
Unique Offerings
- Smart Contact Bar: Customizable buttons for calls, emails, SMS, and more
- 30+ mobile-friendly features, including social sharing and homepage promotions
What’s Next for bMobilized?
The fresh capital will fuel:
- Global expansion (platform supports 8 languages)
- Partner development via white-label solutions and APIs for enterprise clients
With mobile web usage skyrocketing, bMobilized is positioning itself as a go-to solution for businesses seeking fast, affordable optimization.
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