Asana Unveils Unified iOS App for Enhanced Mobile Productivity

Asana, a leading collaboration platform for teams and businesses, has launched a fully redesigned iOS app built with native code—marking a significant upgrade from its previous companion-style application. The new app, now available for both iPhone and iPad, delivers a seamless mobile experience tailored for professionals on the go.

Key Features of the New Asana iOS App

  • Native Performance: Faster, smoother operation compared to the previous hybrid version
  • Task Management: Full access to Asana’s core features, including task creation, search, and calendar integration
  • Quick Actions: A prominent green button for rapid task creation or note-taking
  • Modern Design: A refreshed visual language with vibrant colors, animations, and intuitive navigation

Why This Upgrade Matters

Asana’s shift to a native mobile app reflects broader trends in enterprise software, where teams increasingly rely on mobile devices for workflow management. The company confirmed that improving its iOS experience was the top request from users, signaling strong demand for robust mobile capabilities.

Platform Expansion Plans

While the iOS app is now live, Asana is also developing a similar native app for Android. However, the company has no immediate plans to support other platforms like Windows Phone or BlackBerry.

Growth and Business Insights

  • User Base: Hundreds of thousands of teams now use Asana, up from “tens of thousands” earlier in 2014.
  • Pricing: Flexible plans ranging from free tiers to premium options (\(50–\)800/month based on team size).
  • Financial Health: With $28 million in funding (last raised in 2012) and a growing team (55 to 80+ employees in 2014), Asana appears to be scaling sustainably.

The Bigger Picture

Asana joins tech giants like Facebook and Yahoo in prioritizing native mobile development—a strategic move as workplaces become more decentralized. The app’s success will hinge on user adoption and App Store performance, but early signs point to a promising step forward for mobile-first collaboration.

Image credit: Flickr/Jayel Aheram (CC BY 2.0)


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