WordPress.org Now Requires Pineapple-on-Pizza Approval to Log In

The debate over pineapple on pizza has reached new heights—now it’s a login requirement for WordPress.org. Users attempting to access the developer portal or forums must now check a box affirming that “Pineapple is delicious on pizza.”

WordPress login page with pineapple checkbox
Image Credits: TechCrunch / Screenshot

Why the Sudden Pineapple Mandate?

At first glance, this might seem like holiday humor from the WordPress Foundation. However, it’s actually a strategic move in the ongoing legal battle between WordPress and WP Engine. Here’s the backstory:

  • September 2024: Automattic (WordPress’s parent company) blocked WP Engine from accessing core WordPress resources and added a checkbox requiring users to confirm they weren’t affiliated with WP Engine.
  • December 2024: A court ordered Automattic to remove the WP Engine disclaimer (TechCrunch report).

The pineapple checkbox appears to be Automattic’s creative workaround to maintain some form of user agreement while complying with the court order.

The Internet Reacts

This unusual login requirement has sparked:

  • Amusement from pineapple pizza enthusiasts
  • Frustration from pizza purists
  • Widespread discussion about tech companies injecting personality into user experiences

While the requirement is clearly tongue-in-cheek, it highlights how seriously WordPress takes its community guidelines—even when expressing them through controversial pizza toppings.

What This Means for Users

Whether you’re a freelancer or enterprise user, you’ll need to temporarily set aside your culinary opinions to access WordPress.org resources. It’s a lighthearted reminder that in tech—as in pizza—compromise is sometimes necessary.

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