Twitter Unveils Periscope Producer API for Seamless Live Streaming
Twitter has taken a significant step in enhancing its live video capabilities with the launch of the Periscope Producer API. This new tool, currently in private beta, allows developers and broadcasters to stream high-quality live video directly from computers, cameras, gaming consoles, VR headsets, and other non-mobile devices—without requiring a direct connection to the Periscope app.
Key Features of the Periscope Producer API
- Device Flexibility: Stream from professional cameras, Xbox, VR setups, and more
- Third-Party Integration: Early partners include Telestream, Livestream, Switchboard Cloud, and Teradek
- Streamlined Workflow: Authenticate accounts, configure streams, and manage broadcasts directly through API-connected software
- Twitter Integration: Share live videos simultaneously on both Periscope and Twitter platforms
Who Benefits Most?
The API is particularly valuable for:
- Professional broadcasters and influencers seeking higher production quality
- Developers creating live streaming applications
- Media companies looking to distribute content more efficiently
Interested broadcasters can apply for beta access.
The Evolution of Periscope Producer
First introduced in October 2016 and made generally available in February 2017, Periscope Producer was designed to help creators move beyond smartphone streaming. While the initial version required manual device configuration, the new API enables seamless integration with third-party software:
- Telestream’s Wirecast now supports direct Periscope streaming from multiple sources
- Broadcasters can manage streams entirely through compatible software
- Maintains all functionality of the original Producer service
Twitter’s Video Strategy Takes Shape
This API launch comes as Twitter intensifies its focus on live video:
- Over 600 hours of live video content streamed last quarter
- Potential for targeted advertising in professional streams
- Competitive response to Facebook’s year-old livestream API
While analytics still require the Periscope app, the API represents Twitter’s commitment to attracting professional-grade content. The company reports that Producer broadcasts have nearly doubled each quarter, though specific numbers remain undisclosed.
What’s Next for Live Streaming on Twitter?
The Periscope Producer API is currently in private beta with no announced timeline for public release. However, this development suggests Twitter may be:
- Expanding API access to more media partners
- Developing more sophisticated video analytics
- Exploring monetization options for professional streams
As live video continues to dominate social media, tools like the Periscope Producer API position Twitter as a serious contender for high-quality streaming content.
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