Uni’s $18.5M Seed Round Aims to Disrupt India’s Stagnant Credit Card Industry

India’s credit card market remains vastly underserved, with only 30–35 million people holding at least one card—a stark contrast to the nearly 1 billion debit cards in circulation. The primary barrier? Traditional banks rely on outdated credit assessment methods, limiting access to salaried employees at select companies.

Meet Uni: A Game-Changer for Financial Inclusion

Nitin Gupta, Uni Co-Founder and Fintech Veteran (Image Credits: Courtesy photo, Nitin Gupta)

Founded by Nitin Gupta—a seasoned entrepreneur who co-founded PayU India and led Ola’s financial services division—Uni is poised to redefine credit accessibility. Gupta’s track record speaks volumes:

  • Built PayU into a dominant payments processor in India.
  • Launched OlaMoney Postpaid, now a $250M fintech giant.

Why Investors Are Betting Big on Uni

In a landmark move, Uni secured $18.5 million in seed funding led by Lightspeed and Accel—despite having no live product yet. This underscores confidence in Gupta’s vision and the team’s expertise, including executives Laxmikant Vyas and Prateek Jindal.

“An $18.5M seed round for a two-month-old startup without an MVP is unprecedented in India—it’s Silicon Valley-style validation,” notes Jayanth Kolla, Founder of Convergence Catalyst.

The Vision: A Modern Credit Card for India’s Digital Age

While details remain under wraps, Gupta hints at a tech-driven credit solution that could expand India’s cardholder base to 200 million within five years.

  • Partnerships in Progress: Collaborating with multiple banks to enable scalable access.
  • Market Potential: Digital payments have surged, but credit adoption lags—a gap Uni aims to bridge.

Investor Perspective

Bejul Somaia, Partner at Lightspeed India, emphasizes:

“Nitin and Uni’s team are leveraging technology to democratize financial services. Their mission aligns with India’s untapped credit potential.”

The Road Ahead

With robust funding and a veteran team, Uni is well-positioned to challenge archaic credit systems—ushering in a new era of financial inclusion for millions.

For context: CRED’s $120M raise in 2019 highlights India’s growing fintech appetite.


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